TINY VINYL UNVEILS NEW ANNUAL PARTNERSHIP WITH HELLO82

INAUGURAL TINY VINYL RELEASES FROM ATEEZ WITH MORE TITLES FORTHCOMING

NEW MINIATURE VINYL FORMAT OFFERS FANS A JOYFUL WAY TO CONNECT WITH THEIR FAVORITE ARTISTS, AVAILABLE ONLINE AND IN-STORES NOW

“If the GenZer in your life is on the vinyl bandwagon
(as many are), the irresistibly cute Tiny Vinyl albums might delight.”
—The New York Times | Wirecutter

“Tiny Vinyl’s records are something new: Each of the 4-inch records has a song on each side.”—The Wall Street Journal | Buy Side

“Tiny Vinyl transforms music collecting...featuring today’s biggest artists in irresistible form.”—Rolling Stone

“Tiny Vinyl Is Turning Massive Hits Into Pocket-Sized Playable Records”
—Billboard

“a miniature new way for fans to embrace the popular format.”
—Forbes

“These mini vinyl records might be your new favorite collectible”
—Fast Company

“Tiny Vinyl is a new pocketable record format for the Spotify age”
—Ars Technica

February 13, 2026—Tiny Vinyl and independent K-pop label hello82 unveil a new partnership on an annual multi-release program, with two inaugural Tiny Vinyls from ATEEZ, with additional titles forthcoming. This new partnership offers fans of ATEEZ and other exciting K-pop acts a unique opportunity to connect with their favorite artists through releases available on fan websites and socials, plus select titles at retailer partners.

Tiny Vinyl is one of the most innovative new physical music formats of the past 20 years, bridging the gap between modern and traditional to offer artists a new collectible for fans that easily fits in your pocket. Tiny Vinyl is a joyful way for fans to appreciate their favorite artists in a special, limited-edition item curated by artists for their biggest fans. Think of Tiny Vinyl as a fun collectible — akin to a baseball card, but still a playable record that measures four inches in size and can hold four minutes of audio per side. Tiny Vinyl is not intended to replace other forms of recorded music—it is a bonus for fans to collect.

hello82 has been at the forefront of bringing Korean pop music to international audiences, helping K-pop artists bridge the gap between South Korea and their fandoms worldwide through innovative engagement strategies. As an independent K-pop label, hello82 has emerged as a trailblazer in grassroots fan engagement, combining its expertise in music distribution, artist campaigns, and community-building to drive success.

More information on the partnership is imminent.

Available online and in-store now, Tiny Vinyl is a curated collectible with two singles on a 4” vinyl disc. Tiny Vinyls can be found through partnerships with Target and other national retailers, and directly with exclusive artist partners. Tiny Vinyl’s initial series of dedicated releases features many of the world’s biggest artists, including releases from Chappell Roan, Rihanna, Ariana Grande, Olivia Rodrigo, Gracie Abrams, Tate McRae, Doechii, Doja Cat, Noah Kahan, KATSEYE, Lola Young, Frank Sinatra, Lainey Wilson, Kacey Musgraves, Bruno Mars, Britney Spears, The Rolling Stones, Black Sabbath, Mötley Crüe and more. In addition to the Target launch, Tiny Vinyl continues to partner with artists to develop bespoke editions for special album launches, fan clubs, gifting, tours, online sales, and more.

Tiny Vinyl Co-Founders, Neil Kohler and Jesse Mann, saw two trends overlapping - the resurgence of vinyl and a trend toward miniature collectibles. Kohler and Mann believed fans and the industry would connect with a new pocket-sized take on the ever-popular vinyl format. They then partnered with Nashville Record Pressing, an acclaimed vinyl manufacturer and Nashville-based subsidiary of GZ Media, the world’s largest manufacturer of vinyl records, to develop the format. After releasing a handful of Tiny Vinyls with artists in Nashville, the Tiny Vinyl team realized they had a product with mass appeal.

Each Tiny Vinyl is produced as a numbered, limited edition with the highest manufacturing standards - just like 12” vinyl. Providing a more sustainable spin on vinyl, all Tiny Vinyl records are made from 100% bio-attributed vinyl while utilizing approximately 1/10th of the material versus a standard 12” vinyl to reduce reliance on fossil fuels and waste. With two tracks per disc, every Tiny Vinyl sold counts as two track sales, so just five equal one album sale—making them both collectible and chart-eligible with Billboard and the RIAA.

Over the past 20 years, vinyl sales have significantly grown and now top 50 million units per year in the United States alone (Sources: Billboard, RIAA, Luminate). With broad availability at Target and beyond in 2025, Tiny Vinyl is a dynamic addition to this trend, offering fans a new way to connect with their favorite artists.

For more information, please contact Carla Sacks or Ross Clark
at Sacks & Co., 212.741.1000.

UPCOMING TINY VINYL & HELLO82 RELEASES

ATEEZ
A Side “Adrenaline” | B Side “Voice Note (SUNRISE Ver.)
HONGJOONG, SEONGHWA, YUNHO & YEOSANG”
KQ Entertainment/hello82

ATEEZ
A Side “Adrenaline (Instrumental)” | B Side “Voice Note (SUNET Ver.)
SAN, MINGI, WOOYOUNG & JONGHO”
KQ Entertainment/hello82

www.tinyvinyl.com
@tinyvinylrecords